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Viral Marketing sounds like something bad but it
is actually something very good. It is, also, a powerful way to
generate traffic to your website.
Think about how a virus spreads from on person to another. One
person gets sick and just by sneezing they can give the virus to
many more people those people get sick and share their germs with
everyone they know and the next thing anybody knows is that there
is an epidemic. That is the very concept of viral
marketing. The idea is to get everyone to spread your
marketing message around because they want
to.
Now letís look at using an E-book to start your
viral marketing campaign. First you create an
E-book, a really good one that has links to your website, to your
sales page and affiliate links to
products and services that you recommend, and you give it to three
people. In the book you encourage those three people to give it to
their friends and family.
Get your free report about
Viral E-book marketing, go to "Free
Reports Exposed" and download your Free
Report!
E-books are the future and the future is now. The
printed word on paper and bound into books used to be the only way
information was given and received. They were great, you could take
them with you and put them on shelves and they do still exist and
will continue to for the foreseeable future but the time of the
E-book has arrived.
The marketing E-book is a slightly different
animal from just an E-book. Marketing E-books
contain text, images, links to web pages and navigation controls.
The marketing E-book has become a very important
part of marketing on the Internet.
With a marketing E-book you can present your story
in an effective way and include links to your web sales pages.
Your E-book can become your best salesman.
First, your E-book needs to be interesting and informative. It
always has links back to your web site and to your sales
page.
Next, be sure that you have a prominent section telling readers
that they are free to give your E-book away. Let them know that
they can post it on their site as a free download, that they can
use it as a bonus, and that they can bundle it with other products.
This is the way to create viral marketing for your
products or services. Remember those links back to your site
contained in the E-book?
Last but certainly not least before you send your
E-book out to the world, double check spelling and
grammar and be sure that you have tested every link to verify that
it goes where it is supposed to go. Obvious errors will reflect
badly on you and will not be of much value to you, it could even by
damaging.
Post your E-book to some of the E-book
directories. Many let you post it for free, or will let
you post a link on their site to your E-book.